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Start condition: For the Content Supplied option, the design/build phase starts only after (1) all content is uploaded and (2) the setup fee is paid via a Stripe link we send once your assets are confirmed. The 72-hour clock is measured from that payment confirmation.

Your 72-Hour Launch (Content Supplied)

You bring the words and images. I assemble, refine, and launch within a single 72-hour sprint.

Payment & timing policy: After your full content handoff is verified, you’ll receive a secure Stripe link for the setup fee. Design begins only after the payment is completed. Your 72 hours are counted from payment confirmation.

Phase 1 • Pre-start
Kickoff & Handoff

Kickoff, Content Handoff, Payment

  • Kickoff (30–45 min): confirm offer, audience, and single success metric.
  • H0–H6: Upload Content: copy, logo, brand colors, 2–3 testimonials, 1–2 photos, compliance/claims notes.
  • After assets confirmed: we email a Stripe setup-fee link. Design/build starts only after payment is completed.
  • Prep window: after payment, I map sections, check readability, optimize images, and prep the type scale.

What I deliver in Phase 1

  • Messaging brief (headline angle, proof, CTA)
  • Section map and asset placements
  • Brand starter (palette and type scale)

What I need from you

  • All copy and images uploaded
  • Top 3 proof items (testimonial, metric, client name)
  • Primary CTA target (Calendly, phone, or form)

If content is late, tasteful placeholders can be used post-launch to protect momentum; the 72-hour build still begins only after payment.

Phase 2 • 0–24h from payment
Build Day (Start = payment confirmation)

Build and First-Pass Review

  • H0–H12: full page build, responsive layout, interactions, accessibility labels.
  • H12–H16: copy polish for clarity and conversion.
  • H16–H24: private review link behind basic auth; you provide a single consolidated revision list.

What you will see

  • Clickable first-pass site (desktop and mobile)
  • Refined microcopy and CTAs
  • Change log and review checklist

Your task

  • Return one revision list within 2–4 hours
  • Flag any legal copy that must be verbatim

Scope: copy tweaks, image swaps, minor layout. Net-new sections or features queue for post-launch.

Phase 3 • 24–48h from payment
Launch Day

QA, Connect, Launch

  • QA and Performance: device checks, forms, Core Web Vitals basics, alt text, keyboard focus order.
  • Domain and SSL: DNS (A/CNAME/TXT), Let’s Encrypt TLS, analytics (GA4) enabled.
  • Go Live: sitemap, robots.txt, social metadata; handoff docs and care guide.

Service includes weekly content updates and quarterly design refreshes.

What is included

  • Custom one-page site (no templates)
  • Hosting, SSL, analytics
  • Accessibility basics (labels, focus, contrast)
  • One pre-launch revision round
  • Image optimization and compression
  • Post-launch weekly content updates and quarterly design refreshes (hosted plans)
Reminder: For Content Supplied, design begins only after all assets are uploaded and the setup fee is paid via Stripe.